A Journal Designed for Ambitious Women Who are Boldly Building Their Empires with Confidence & Intention
When my treatment coordinator was no longer in my practice, I did some of the work I had been so afraid would come back to me. I saw consultations in the clinic. If another front office team member was not available, I presented fees. I worked with the team, kept the business moving, and looked […]
I first read Stephen R. Covey’s The 7 Habits of Highly Effective People when I was 23. I’ve read it multiple times since. That alone tells you something: understanding an idea once doesn’t mean I’m finished learning how to live it. One distinction keeps bringing me back. Something can matter deeply without demanding my attention […]
In 2019, my practice was changing VOIP providers. I was actually very excited about it at first. The new VOIP company would handle our phone service, but our landline also worked as a textable number through a separate company whose software we already liked. Our instructions were clear: move the phone service and leave the […]
During Christmas break in December 2014, I called an orthodontics consultant as a last attempt before filing for bankruptcy. I did not make that call feeling like a capable practice owner who had encountered a serious business problem. I made it believing the problem said something about me. I had purchased a profitable practice and […]
For years, I heard I need to think about it and immediately translated it into one word: price. A family would leave my practice without moving forward, and my mind would go straight to the numbers. Was the down payment too high? Did the monthly payment need to come down? Should we make the financing […]
The question is not whether you love your business. You almost certainly do. It’s more about whether that love has become one-sided. Is the business paying you consistently, or are you still accepting whatever remains? Is reinvestment tied to a clear objective, or has it become your automatic answer? Are you deliberately building something outside […]
There was a season in my practice when my front office would come find me about the schedule maybe a dozen times a day. A patient needed to be seen sooner than we had room for. A mom could only make Thursdays at four, and Thursdays at four did not exist. Someone wanted to move […]
For about six years, there was a folder on my desktop that I would have described, without blinking, as the most valuable thing in my practice. Well, it wasn’t a folder. It was me. Every question about how our marketing should look came to me. Every design, every photo, every headline. I could glance at […]